UNIT ONE
Intro call →
We run it for you

What your customer base is worth. Where AI pays off. In euros.

UNIT ONE puts a figure on both, builds what pays off, and runs it for you.

Where do you start? →Intro call
5 days
to the euro figure
DACH
€5 to 100 million revenue
Budget cap
fixed before you commit
Scroll↓
01
The problem

Money gets spent before anyone does the maths.

The budget goes on new customers and new tools. Your existing customer base and your own processes go unexamined.

01
Everyone knows to the euro what a new customer costs. Almost nobody knows what their existing customer base is worth.
02
The next AI pilot starts before anyone has worked out which process is the actual problem and whether the data is good enough.
03
“In the end there was a slide deck and nothing was running.” Nobody wants to go through that again.
The shift

The potential is there. Nobody has ever worked out what it is worth.

Two ways in

Where do you start?

One brand with two ways in and the same principle: put a figure on it first, then build, then run it.

Route 1 · Customer base
Reactivation Audit

Your dormant customers in euros. After five working days you know what your customer base holds and which journey to build first. We then build your customer journeys as a lifecycle architecture and, if you wish, run them for you.

For companies with a large customer base that nobody works on systematically today.

See the Reactivation Audit →
Route 2 · AI in operations
AI Operations Diagnostic

Your strongest AI use cases in euros. After five working days you know which processes pay off and whether your organisation is ready to start the best ones. Sprints follow, and ongoing operation if you wish.

For managing directors and operations leads at mid-sized companies who want the numbers before the next tool purchase.

See the AI Operations Diagnostic →
02
Approach

Quantify. Build. Operate.

Three stages, and each one stands on its own. After every stage, you decide whether to continue.

01
Quantify
A diagnostic with a budget cap and no system access.
Budget cap · 5 working days
02
Build
What pays off, as a running system.
You own it
03
Operate or hand over
We run it, or your team takes over.
Your choice
01 · Quantify

In five working days you have a euro figure and a prioritised roadmap. No access to your systems, just exports and conversations. The diagnostic stands on its own, even if nothing gets built afterwards.

03
Proof

UNIT ONE is new. The experience behind it goes back nine years.

CRM, lifecycle and product work for large companies in banking, marketplaces, consumer goods and energy.

Online marketplace
Reactivating inactive users for a marketplace with millions of users.
Energy supply
Lifecycle marketing for existing customers at an energy supplier.
Banking & Finance
Real-time communication for millions of users of a major German bank, under strict regulation.
Consumer goods
Retention architecture for an international consumer goods manufacturer.
04
Sebastian Zwiesler
Sebastian Zwiesler
Founder · Frankfurt am Main
About

Built to run. Every day.

Nine years of CRM, lifecycle and product work for large companies: a major German bank, an online marketplace with millions of users, an international consumer goods manufacturer, an energy supplier. Hands-on with enterprise platforms. And UNIT ONE itself runs on systems we built ourselves.

“The best strategy fails without the system behind it. We build that system and run it for as long as it pays off for you.”

LinkedIn · Sebastian Zwiesler →
FAQ

What you want to know.

Mid-sized companies in the DACH region with €5 to 100 million in revenue. There are two ways in: a customer base that has grown over the years and that nobody works on systematically, or AI ideas you want to cost out before buying the next tool. We work with the managing director or owner.

You get a running system in your existing setup. We build it and run it until your team takes over. Or indefinitely, for as long as it pays off. The value is measurable every month.

No. The system belongs to you and runs in your infrastructure. Rules and thresholds are fully visible, and your team can change them itself. You can cancel the operating service. Handover to your team is a planned exit.

Every stage has a budget cap. It is fixed before you commit and is not exceeded. You start with a diagnostic of fixed scope, fixed duration and a clear end. We give the actual figure in the intro call, once the scope and your tool landscape are clear.

The diagnostic is ready in five working days: a euro figure and a prioritised roadmap. For customer journeys, a first system is typically live four to six weeks later. For AI workflows, the work continues in sprints, each with its own budget cap.

The system runs GDPR-compliant in your infrastructure (hosting in Germany or the EU, or on-premises). Your customer data does not leave your company, and there is no black-box scoring.

With a 30-minute intro call. Using two or three metrics, we work out which way in fits and whether a diagnostic is worth it. You get an honest recommendation, even if the answer is no.

Which way in fits you?

Tell us briefly what you need: your customer base or AI in your own operations. We will get back to you to arrange a 30-minute intro call.

UNIT ONE
Frankfurt am Main
hello@unitoneworks.com

We take on a small number of clients at a time and read every enquiry carefully.

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🔒 GDPR-compliant · DE/EU